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Impact:
In twelve years, HNN has established a prestigious reputation and attracted an influential audience of intellectuals, students, pundits, and history buffs. Google searches frequently turn up HNN articles at or near the top listings. (Want to know the difference between Sunnis and Shiites? Do a Google search. HNN's explainer tops the list.) 
 
Statistics:
Page Views1.5 million page views per month.
Unique Visits:More than 300,000 unique visitors per month.
Hits: Over 7.6 million hits per month. 
Subscribers: HNN has more than 11,000 weekly subscribers. The newsletter is distributed three times per week on Monday, Wednesday and Friday. A survey indicates that they include:
  • college professors: 57%
  • graduate students: 12%
  • independent historians: 9%
  • readers involved in the media: 6%
  • high school teachers: 6%
Reader Loyalty:
When we asked readers who receive our newsletter to take part in the survey that produced the results above, 1,300 responded: an astonishingly high rate. 56% of readers visit the site every week.  30% visit at least twice a week. 45% say they come for intellectual stimulation.
 Referrals:
While 30% of our visitors come directly to the site, most readers are referred by either search engines or other websites.
 
 Google
58%
 Yahoo
6%
 MSN
3%
 Stumbleupon
3%

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HNN Stats

HNN attracts some 340,000 unique visitors a month and some eight million hits.

This chart, generated by Alexa.com, provides a comparison of HNN with other history websites: OAH, AHA, and American Heritage. As you can see HNN has more readers than all of them.

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