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Pontiac car brand goes out of business

Pontiac - one of the US car industry's most iconic brands - has finally gone out of business.

It happened a year after its parent company General Motors announced its shutdown in a major restructuring.

Set-up in 1926, Pontiac came to embody the image of the American muscle-car, with hugely popular models like the Bonneville, GTO and Firebird TransAm.

The cars featured in Hollywood movies in the 1960s-70s. But sales had been in decline since the 1980s.

Finally, GM's catastrophic financial problems spelt the brand's demise.

Terminal decline

From its roots in the Michigan city of Pontiac in the 1920s, the brand was aimed at the working class....
Read entire article at BBC News