A few weeks ago newspaper-page-flipping New York Times readers (such as HNN's editor's mother) may have seen this double-take advertisement:

Dallek at Dallek's?

A publicity man's dream headline. What's behind it?

Turns out Robert Dallek's uncles own the well-known Dallek's furniture store, he told us in an email. When the book came out they asked him to make an appearance and sign copies of his new book on Nixon and Kissinger (the June HNN Book of the Month). And he agreed.

It was just like a bookstore appearance, Dallek told us.

Don't we all wish we had uncles like Bob's?

Hat Tip: Mother Shenkman