Golliwogs for sale in shop near Liverpool's International Slavery museum
The controversial dolls are on display at the Wizzard shop, part of the Albert Dock complex in Liverpool.
Officials at the International Slavery Museum, also based at the site, said it was "shocking" and called for the dolls to be removed from sale.
Richard Benjamin, head of the International Slavery Museum, said: "These dolls reinforce out-of-date racial stereotypes which are deeply offensive to many people, particularly within the black community.
"That they are still on sale in a supposedly progressive city such as Liverpool, and on the doorstep of the International Slavery Museum, is shocking and we would like to see them taken off the shelves," he added.
The golliwog doll became a popular children's toy throughout most of the 20th century, and made appearances in the books of Enid Blyton.
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Officials at the International Slavery Museum, also based at the site, said it was "shocking" and called for the dolls to be removed from sale.
Richard Benjamin, head of the International Slavery Museum, said: "These dolls reinforce out-of-date racial stereotypes which are deeply offensive to many people, particularly within the black community.
"That they are still on sale in a supposedly progressive city such as Liverpool, and on the doorstep of the International Slavery Museum, is shocking and we would like to see them taken off the shelves," he added.
The golliwog doll became a popular children's toy throughout most of the 20th century, and made appearances in the books of Enid Blyton.